Service
Product Design, Branding
Client
Luna Botanicals
Date
October 1, 2025
The brand wanted a bag that reflected its commitment to natural ingredients and a greener lifestyle. It needed to look modern yet earthy — something that instantly communicates “eco-conscious beauty.” Our goal was to craft packaging that feels organic, inviting, and effortlessly stylish.
The main challenge was finding the right balance between a natural aesthetic and modern design trends. We needed to avoid the overused “brown and green” eco look while keeping it authentic and sustainable. The material selection and printing process also had to remain 100% biodegradable.
We designed a clean, nature-inspired layout featuring soft botanical illustrations and muted earth tones. The bag was produced using recycled paper with a subtle fiber texture that adds a natural touch. A minimal green logo and cotton handles completed the design, creating harmony between simplicity and sustainability.
The final design perfectly captured the brand’s connection to nature while staying sleek and modern. It stood out on store shelves for its freshness and authenticity, attracting eco-minded customers. The brand reported increased engagement on social media, with customers praising the thoughtful, nature-driven design.
“We were blown away by how beautifully the design reflected our brand’s natural spirit. The soft colors, texture, and eco-friendly materials came together perfectly. Our customers instantly connected with it — it feels genuine, modern, and true to who we are.”
