Sofia Lee

I’m an art director with a love for storytelling through visuals, color, and emotion. My creative process is rooted in curiosity — exploring how design can shape the way people feel, think, and connect. I believe great design isn’t just about style; it’s about creating an experience that resonates long after you’ve seen it.

Experties

I specialize in art direction, visual identity, and campaign design with a strong focus on consistency and detail. My work blends strategy with intuition to build visuals that are both striking and meaningful. From concept to execution, I aim to bring clarity, emotion, and authenticity to every project.